Privacy policy

Last updated: February 5, 2026

EDFY Active Official Store – Gym Clothes & Workout Clothes (“EDFY Active”, “we”, “us” or “our”) operates this website and online store to provide you with a smooth, safe and personalized shopping experience (the “Services”).

Our store is powered by Shopify, which allows us to securely host the website, process orders and payments, and deliver our products to you.

This Privacy Policy explains what personal information we collect, how we use it, when we share it, and your rights, in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

By using our Services, you confirm that you have read and understood this Privacy Policy.

1. Personal Information We Collect

When you visit or use our Services, we may collect the following types of personal information:

Information you provide directly

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment details (processed securely by third-party payment providers)

  • Account login details (if you create an account)

  • Communications with us (emails, support messages)

Information collected automatically

  • Device and browser information

  • IP address

  • Pages viewed, products clicked or added to cart

  • Interaction with our website

  • Cookies and similar technologies

We do not collect or process sensitive personal data unless legally required.

2. How We Use Your Information

We use your personal information only when necessary and for legitimate business purposes, including to:

  • Process and fulfill your orders

  • Deliver products and manage returns or exchanges

  • Provide customer support

  • Communicate with you about your orders or account

  • Improve our website, products and user experience

  • Prevent fraud and ensure platform security

  • Comply with legal and regulatory obligations

  • Send marketing communications (only if you have opted in)

3. Marketing & Communication

If you choose to receive marketing communications, we may send you emails about new products, launches or offers.

You can unsubscribe at any time by clicking the link in our emails.
Even if you opt out, we may still contact you for order-related or legal communications.

4. Sharing Your Personal Information

We only share your personal information when necessary, including with:

  • Shopify, our e-commerce platform provider

  • Payment processors

  • Shipping and fulfillment partners

  • IT, analytics and marketing service providers

All partners are required to protect your data and use it only for agreed purposes.

We may also disclose information if required by law or to protect our legal rights.

5. Shopify & International Data Transfers

Our store is hosted by Shopify, which may process data outside your country, including outside the European Economic Area (EEA).

When data is transferred internationally, we rely on approved legal safeguards, such as:

  • Standard Contractual Clauses approved by the European Commission

  • Other lawful data transfer mechanisms

More details are available at: https://privacy.shopify.com

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enable core website functionality

  • Improve performance and user experience

  • Support marketing and analytics

You can manage cookie preferences through your browser settings.
Where legally required, cookies are only used with your consent.

7. Your Rights (GDPR & UK GDPR)

If you are located in the EU, UK or another region with data protection laws, you have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request deletion of your data

  • Restrict or object to certain processing

  • Request data portability

  • Withdraw consent at any time

  • Opt out of targeted advertising (where applicable)

To exercise your rights, contact us using the details below.
We may need to verify your identity before processing your request.

8. Data Retention & Security

We keep your personal information only as long as necessary to:

  • Fulfill orders

  • Meet legal obligations

  • Resolve disputes

  • Enforce agreements

We use appropriate technical and organizational security measures, but no system is 100% secure. Please avoid sending sensitive information through unsecured channels.

9. Children’s Privacy

Our Services are not intended for children.
We do not knowingly collect personal information from anyone under the age of legal majority.

10. Third-Party Links

Our website may contain links to third-party websites.
We are not responsible for their privacy practices, content or security. Please review their policies separately.

11. Changes to This Policy

We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated revision date.

12. Contact Us

If you have questions about this Privacy Policy or your personal data, you can contact us:

Email: edfyactive@gmail.com
Address: Praceta Bombadinca, Amora, PT-15, 2845-018, Portugal

For data protection purposes, EDFY Active Official Store is the data controller of your personal information.